Leadership & Management For The Health Care Industry
The contemporary health care industry is making substantial efforts to deliver quality care and increasing credentials driven by competition among the organizations. The main objective is to deliver effective health care service proposes to build the management and leadership capacity of health care managers and practitioners. There are many criteria taken into consideration for managing health care organization, such as:
Legislative role: The political & social factors influence on the productivity & accessibility of the health services. Higher medical costs reduces the utilization of services. Private insurance companies restraints from providing more benefits,& also increase premium rates. Non-insurers find difficulty to meet the expenses, & would be deprived of tertiary health care services. Private stake -holders expect profits from their investments, find hard to pay salaries to doctors & nurses, & ultimately derogate to invest in health industry. In such situations, managers or hospital administrators organise for public awareness camps, free consultation programs, special discount offers on investigative procedures, etc to attract customers/ patients.
Science & Technology: Involvement of technology & varied branches of science,such as, toxicology,bio-medical research bio-instrumentation, bio-materials, genetics, rehabilitation engineering, nutrition & diet, & others have accelerated the procedure of the diagnosis & treatment providing quality to life. Medical informatics provide services in various areas, such as, knowledge management, guidance on best practices, education of professionals, & the public,& the use of new communication & computer technologies. Electronic medical record services helps for easy creation, storage, retrieval & research of medical data. It proves remarkable advantage for telemedicine & medical tourism industry. Therefore analysis of outcome measures in comparison to knowledge & technology should prove cost-effective & efficient.
Organization structure: Operating standard equipments, sanitation, hygiene, availability of emergency & safety measures are essential components of hospital. The emerging science of quality management, such as, registered national hospital accreditation certificate, & international accreditation certification (JCAHO, JCI) has occupied the place of pride in hospitals. Six sigma approach for improving methodology, reducing variability & waste, giving greater patient satisfaction rates are highlighted for success.
Managing organization: Hospital administrator have to manage the hospital staff with varied behavioural & educational status.The dangers outcomes of strikes, facing contradictions of union leaders are the major risks involved. Relationship (transformational) leadership motivates & inspires the staff members to see the importance & rate value to the task. Participative leadership works best in circumstances of disasters, outbreaks of epidemics, etc.
Internet & social media: The easy availability of information & knowledge from various intelligent resources has rationally mandated issues, in case of medical negligence, malpractices, illegal procedures,& given power to redress the grievances of our citizens. Therefore, customer feedback reports helps gain goodwill & increase credentials of an organization.
The challenging role of hospital administrator deliberately attempts to make strategies,that principally devotes benefits of health care service to everyone.